As soon as temperatures drop, many people complain of cold feet. Often, the cool weather is simply the culprit. In some cases, however, circulatory problems, unsuitable footwear, or other health issues can also play a role. With the right measures, cold feet can often be effectively avoided. Why do we get cold feet? Our feet are furthest from the heart. In cold weather, the body constricts blood vessels to maintain body heat. This reduces blood flow to the feet, causing them